With so many options available to access information today, it is important to know how to reach consumers efficiently. Knowing how to use the correct combination of channels and strategies can drive significant results in terms of sales and brand building. Augmenting Digital Marketing with Direct Mail, 6 Tips to Boost Response Rates in 2022 highlights how adding new tactics to your digital strategy can help drive sales and increase ROI for your bank.
In this eBook, you’ll learn about the importance of a multichannel campaign, where direct mail can fit into your strategy, new direct mail marketing technology, and specific direct mail opportunities to increase the efficacy of your campaign.